The Power of Vertical Video: Why Reels Are Taking Over Instagram (and How to Benefit)


Have you noticed Instagram is looking… a little more vertical lately? Stories, Reels, even feed videos are increasingly vertical. It’s not a coincidence! This is about understanding the power of vertical video and why Reels are taking over Instagram (and how you can benefit big time). Vertical video is designed for phones – it takes up the full screen, it’s easy to watch on the go, and it’s just how people consume video content in 2024. Instagram is prioritizing vertical video formats like Reels because that’s what users are loving right now. And guess what? The algorithm is rewarding creators who are embracing vertical video. Stop ignoring vertical video; start embracing it and riding the Reels wave to Instagram growth! Understanding the power of vertical video is key to staying relevant on Instagram, maximizing your reach, and tapping into the formats that the algorithm (and users) are currently favoring. Get ready to go vertical and watch your Instagram take off!

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